How to Add a WooCommerce Related Products Table to Your Site (In 3 Steps)
WooCommerce related products are a quick and easy way to boost sales. Whether your online store is brand new, or you’ve been a retailer for a while and are looking to expand, increasing revenue is probably on your mind.
However, with so many marketing strategies to choose from, it’s hard to choose which ones to prioritize. By adding related products tables to your single product pages and other key areas of your site, you can start increasing revenue and free up time to work on other marketing techniques.
In this post, we’ll explain what related products are and why they’re useful. Then we’ll show you how to add WooCommerce related products tables to your site using a plugin. Let’s dive right in!
Using WooCommerce related products to increase revenue
Related products are simply items in your store that are either upgrades or additions to other products. For example, if you sell bicycles, related products might include helmets, baskets, or even other bicycles with more advanced features.
Displaying related products on your site is useful for a few reasons. First, it’s helpful for your customers. Related products can point them towards items they may need to supplement their purchases, but wouldn’t have thought about on their own.
You can also use related products to cross-sell, by promoting items customers can use with the products they’re already interested in. Similarly, you can up-sell your visitors – promoting more expensive versions of lower-tier products. Both of these strategies can help increase revenue significantly.
Our WooCommerce Product Table plugin provides an easy way to list related products on any WordPress WooCommerce site. It generates customizable tables, which you can configure to list specific products of your choosing anywhere on your site.
For example, you can add your WooCommerce related product tables to individual product pages – as First Kitchens does for its replacement cabinet doors:
Just what I needed
Let’s take a closer look at how you can list related products on your own Woo site.
How to add a WooCommerce related products table to your site (in 3 steps)
WooCommerce Product Table automatically generates a table that lists some or all the products on your site. You can use it to create tables that list WooCommerce related products.
The steps below will explain how to use WooCommerce Product Table to display related products anywhere on your site. We’ll assume that you already have a WC store up and running.
Step 1: Install and activate the WooCommerce Product Table plugin
The first thing you’ll need is the WooCommerce Product Table related products plugin. You can purchase it on our site, after which you’ll be able to download a .zip file and receive your license key via email.
Then, head over to your WP site. If you navigate to Plugins → Add New, you’ll see a button labeled Upload Plugin at the top of the screen. Click on it, and then select the WooCommerce Product Table .zip file:
Once the plugin has finished installing, select the blue Activate button. Then navigate to your Plugins list, and open the WooCommerce Product Table Settings page:
Enter your license key into the first field, then scroll down and click on Save changes. The plugin will now be ready to use.
Step 2: Customize your product table settings
One of the best things about WooCommerce Product Table is that you can customize it fully to meet your specific needs. On the Settings page, you’ll find everything you need to modify your tables’ style, content, performance, and functionality.
Styling your product tables
The first setting you’ll see below the License key field is Table design. Here, you can determine if you’d like to automatically apply your theme’s styling to your related product tables, or generate your own custom look:
Using your theme’s default styling will help your tables blend in seamlessly, no matter where you list related products in your store. On the other hand, using custom styles will give you complete control over your tables’ colors, fonts, and line widths.
Specifying your tables’ content
The next area of the Settings page is crucial. Here you can specify what information regarding your WooCommerce related products will be visible in your tables. It’s important that you include enough information to entice customers into buying, without overwhelming them.
First, list the columns you want to show in your table of related products. There are several to choose from, including product descriptions, categories, images, prices, Add to Cart buttons, and more:
Ultimately, it’s up to you what information to include. In most cases, however, a product’s name, short description, image, and price are key details that customers will want to see before making a purchase. Including them in your related products table – along with an Add to Cart button or quick-select checkboxes – will make for a quick purchasing process.
Improving your table’s performance
WooCommerce Product Table’s settings also include options for ‘lazy loading’ and caching, to help prevent your pages from slowing down. Long loading times can cause customers to abandon your site, so enabling these features may help keep them in your store for longer:
While large amounts of data – such as tables containing lots of related products – normally slow sites down, WooCommerce Product Table is designed to list products without causing your site to drag. So you’re only likely to need this settings if your table includes hundreds or thousands of related products in a single table.
Adding advanced functionality to your related product tables
Finally, you may want to consider adding some other features to your tables that will streamline the browsing and purchasing processes for your customers. The next settings enable your customers to sort through the WooCommerce related products, to quickly view ones they’re interested in:
Below that you can modify the Add to Cart column, if you added one in the previous settings. There are a few different features to examine here, but the most important are the Variations and Quantities options:
By including an Add to Cart button as well as variations and quantity selectors, you can turn your WooCommerce related products table into a miniature order form. This is a smart way to improve your chances of successful cross-selling, as it enables customers to add related products to their carts without leaving the current page. It’s also a great option if you want to list variations instead of actual related products.
Finally, take a look at the Table controls settings:
These options enable customers to filter and search your tables, to easily find items they’re looking for. If you’re just listing a few related products in each table, we recommend hiding elements such as ‘Page length’, ‘Search box’ and ‘Product totals’, which are more suited to larger tables.
When you’re done, remember to save your changes to the related products plugin settings page.
Step 3: Add your WooCommerce related products table anywhere on your site
With the WooCommerce Product Table settings configured, you’re now ready to add your related products tables to your site. First, you’ll have to decide where you want to list related products:
- Individual product pages are an ideal spot, for example the short or long description fields.
- Alternatively, you can add tables anywhere with a simple shortcode. Add them to normal pages, blog posts, widgets, and more.
Normally, you’ll generate product tables by adding this shortcode anywhere on your site:
Select your related products
By default, this will generate a table of every single product on your site – not just related products. Instead, you can use categories, tags, product attributes, or custom fields to specify which products should be listed.
To do that, you’ll need to add a qualifier to the shortcode. Choose which of these methods you want to use to select related products, and then use the corresponding shortcode (replacing “example” with the slug or ID of your category/tax/attribute):
- To list products from a single category, use
- This shortcode lists all products with the same tag:
- You can include all products with a specific attribute, using
- If you want to list products from custom fields, you can add
[product_table cf="field name:field value"]
If you want even more control over which items appear in your related products tables, you can list individual product IDs. First find the ID number of each product you want to list, and then use this shortcode:
Be sure to separate each ID number with a comma, but no spaces. This is a particularly handy feature, since most other WooCommerce related products plugins only let you list items by category, tag, or product attribute. With this option, you can fully customize which related products are listed in each table.
Bonus – add quick view to your WooCommerce related products
By listing your WooCommerce related products in product tables, you can show extra data about each product by choosing which columns to include. You can also configure the add to cart column to include quantity arrows and variation options.
But what if you want to show more information than you can realistically fit in the product table? Typically, you want people to add related products to the cart without leaving the current page. After all, you still want them to buy the product they’re currently viewing! Quick view is the solution.
It’s the perfect way to increase your sales of related products.
Your finished table of related products
Now you’ve finished, have a look at your WooCommerce related products table. Tweak the settings until it’s just right.
Your finished table should look something like this example. This screenshot lists related products in a 2-column layout within the main product description of a variable product:
If you want your online store to succeed, increasing revenue should be a permanent fixture on your list of goals. WooCommerce related products are a simple way to cross-sell and up-sell on your site, without having to put in a lot of extra effort.
Let’s recap the three steps for adding related products tables to your WordPress site:
- Install and activate WooCommerce Product Table.
- Customize your product table settings to meet your needs.
- Add your WooCommerce related products table anywhere on your site, using a custom shortcode.
Do you have any questions about adding related products to your site? Ask us in the comments section below!